Musica Viva: Exhibition Design
Musica Viva is an exhibition design for Josef Müller-Brockman’s Zurich Tonehalle concert poster series. This project encompasses the curation of the work, development of the name and visual identity, and creation of the catalog.
The aesthetics are based off the Swiss International Typographic Style that sought form, function and objective graphic design through a grid based system. A relationship between image and musical progressions are constructed through integrating a structural framework that expresses the nature of musical compositions.